Hell, I was never and will probably never be into the whole “let’s all buy shit we don’t need and do the capitalist Rock”, but there’s no shame in finding a commercial effective, is there?:) I should mention that I ain’t from the States (and don’t eeeven get me started on American ‘foot’ball), but when a huge company will intentionally and willingly spend gazillions of dollars for a Superbowl prime time commercial slot, you know they’ll get their message to the masses right, right?
Well, some of them, anyways;)…
5. Careerbuilder
4. LMAO syndrome
3. Denny’s
2. Hyundai
(major props for an unusuall, ballsy, yet somehow very classy statement/observation;) Also, great voice-over.)
1. Hulu
(now this is how you turn negative product criticism into a positive PR advantage! Also, the punch line + Alec Baldwin’s face are absolutely priceless!!!)
Honorable mentions
Monster.com
Doritos
Castrol
You can check the rest of the commercials here, but I think I’ve more or less picked the cream of the crop.
p.s. – what’s up with the content of these commercials anyway? If it’s not escapistic movies or beer, it’s commercials about changing that miserable job or settling that divorce. WTF America, WTF?!
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I thought this was possibly the worst batch of super bowl commercials ever. It just didnt seem to have the same appeal this year as it has in the past.
I have to admit I’m not particularly familiar with last year’s batch of commercials. If you have a particularly good one, please share:)…